Sep 17, 2019  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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BUSE 235 Applied Marketing: Music Business


Effective marketing is a necessary component of a successful music product release, service or tour. This course focuses on marketing in the music industry. The use and effectiveness of marketing in radio, print, online and touring will be explored. An inquiry into the changing music industry focuses on the emergence of developing markets and the future of music.

Repeatable: N
Formerly 28-2411
Prerequisites BUSE 135 Business of Music 
Minimum Credits 3 Maximum Credits 3



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