Mar 28, 2024  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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ADVE 330 Interactive Advertising Campaign Development


In this elective course, offered jointly by Interactive Arts and Media and Communication and Media Innovation Departments, students will develop interactive advertising campaigns for select products/services. This course will challenge student teams from each department to conduct research, develop strategies, create concepts and produce digital campaigns. At the culmination of the course, students will formally present their fully produced interactive campaigns and will have produced work for their portfolios.

Repeatable: N
Formerly 54-2906
Prerequisites ADVE 230 Digital Platforms  
Minimum Credits 3 Maximum Credits 3



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