Jun 18, 2019  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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BUSE 101 Introduction to Marketing


This introductory survey course explores the fundamentals of marketing: product, promotion, pricing, and distribution, as well as the impact of consumer and market research, technology, and globalization.

Repeatable: N
Formerly 28-1090
Minimum Credits 3 Maximum Credits 3



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