Mar 28, 2024  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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BUSE 405 Global Marketing: Prague


This course focuses on case study review and discussion of global marketing issues in Europe and specifically the EU (European Union). Students apply basic marketing principles to real life problem solving situations. Students will have the opportunity to interface with advertising agency personnel from DRAFTFCB Prague.

Repeatable: Y
Formerly 28-4100PR
GA
Minimum Credits 6 Maximum Credits 6



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