BUSE 657 New Media Strategies

This course provides students with an in-depth understanding of the production, publication, promotion, and distribution of digital audio, visual, and editorial content. Students investigate current business models and conceptualize future tactics to embrace the convergence of the major media forms being streamed, downloaded, and offered as applications on all devices including tablets, mobile phones, computers and home theaters.

Repeatable: N
Formerly 28-6415
Minimum Credits 3 Maximum Credits 3