Mar 28, 2024  
2017-2018 Catalog 
    
2017-2018 Catalog [ARCHIVED CATALOG]

Public Relations, BA


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Students majoring in Public Relations learn to shape the messages that influence public opinion, attitudes and behaviors. Students experience a real-world curriculum, developing portfolio-ready work in the classroom. Throughout their studies, Columbia will endeavor to provide PR majors with multiple opportunities to secure top internships, network with industry thought leaders, utilize cutting edge media tools and platforms, enter industry competitions, develop leadership skills, and participate in our award-winning chapter of the Public Relations Student Society of America (PRSSA). The Public Relations BA aims to equip students with the skills and knowledge necessary for career success in the agency, corporate, government, and non-profit sectors.

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