Mar 29, 2024  
2016-2017 Course Catalog 
    
2016-2017 Course Catalog [ARCHIVED CATALOG]

Creative Advertising Minor


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The Creative Advertising Minor provides students the opportunity to expand their career options, building on skills learned in their majors. Students pursuing an Advertising Minor learn about the advertising industry, its many connected parts (consumer insights, strategic planning, account management, media, creative, production, etc.) and where they could fit. Advertising Minor students also develop work suitable for inclusion in a professional advertising portfolio, demonstrating their knowledge and hands-on skills acquired through case study and real client experiences. The ad industry draws from most creative occupations, including art direction, design, illustration, photography, interactive, cultural studies, management, film, acting, audio, fiction, poetry, television, radio, music and more.

 

Program Requirements  

 

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