Apr 24, 2024  
2013-2014 Course Catalog 
    
Catalog Navigation
  Catalog Home
  Academic Calendar
  Academic Policies
  Courses
  Majors & Programs
  Special Programs
  Programs & Courses by Department
  Requirements for Undergraduate Admission
  Requirements for Graduate Admission
  Learning Studio
  Student Handbook
  Student Financial Services
  My Favorites
HELP
2013-2014 Course Catalog [ARCHIVED CATALOG]

Courses

 

  
 
  

  • 28-3120 Accounting II: Forecasting

    This course covers the fundamentals of accounting as applied to partnerships, corporations, and non-for-profit organizations, utilizing the materials from Accounting I. Managerial decision-making from accounting information is the primary course objective. Emphasis is on the organizational structure, net assets, dividends earnings per share, long-term debt and debt vs. equity financing, cash flows, profitability and liquidity ratios for evaluating organizations.

    3 Credits
    Requisites PREREQUISITES: 28-2110 Accounting 
  

  • 28-3123 Marketing II: Research and Analysis

    This course provides students with an in-depth understanding of marketing research and analysis and its applications in arts, entertainment, and media fields.

    3 Credits
    Requisites PREREQUISITE: 28-1115 Entertainment Marketing 
  

  • 28-3125 Ethics & Business of Arts

    Course examines fundamental ethical consequences of business decisions made in today’s thriving arts organizations. Students study ethical theories debated among the world’s most respected ancient and modern thinkers and apply these theories to problems in business.

    3 Credits
    Requirements 36 Enrolled Hours
  

  • 28-3130 Entrepreneurship

    This class introduces entrepreneurship as a way of thinking and acting that can serve as a springboard for a self-sustaining, creative career. It provides students with insight into how arts, entertainment, and media professionals turn ideas into a business, and how various elements of an organization fit together to become a viable venture, whether in the profit or non-profit world. Through launching their own microbusinesses, students learn to recognize and evaluate opportunities; problem-solve and manage risks; plan and manage time effectively; leverage resources; craft business models; and develop audiences to support their work.

    3 Credits
    Requirements 48 Enrolled Credit Hour
  

  • 28-3135 Strategic Management

    This course focuses on the roles of the chief executive, board, and other senior managers in strategic planning, policy-making, and management of an organization. Case studies in both the for-profit and not-for-profit sectors give special attention to real-world situations of small and large businesses in the arts, entertainment, media, and retail management fields.

    3 Credits
    Requisites COREQUISITES: 28-3110 Finance 
    Requirements 48 Enrolled Hours
  

  • 28-3150 Project Management for Arts Managers

    Course is intended to familiarize students with fundamentals of project management and their application in the arts. Course will cover a variety of techniques used to manage any type of arts project regardless of scope and industry. An emphasis will be placed on understanding the importance of matching project goals and objectives with the mission of an arts organization or potential funders’ interests.

    3 Credits
    Requisites PREREQUISITES: 28-1110 Introduction to Management 
  

  • 28-3151J Personal Taxes

    Basic course does not attempt to present all the tax codes and regulations. Certain complex subjects are introduced only for students to be aware of them and to seek help or to do additional research. The topics presented in this course should allow students to have enough experience to handle routine tax returns. Students should also gain valuable insights into long-term financial planning and realistic income spending plans.

    1 Credits
    Requirements 36 Enrolled Hours
  

  • 28-3152 Negotiation Skills

    Course offers the opportunity to learn negotiation techniques, recognize unfair tactics, and bring about mutually beneficial situations. Instruction also touches on body language, personality types, regional and international ethnic differences, and hidden meanings of words.

    1 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3160 International Arts Management

    This course provides students with an understanding of the increasingly global nature of arts management. Students will study cultural policies, organizational structures, and funding in a range of international arts, entertainment, and media enterprises. This course also prepares students for study abroad opportunities.

    3 Credits
    GA
    Requisites PREREQUISITES: 28-1115 Entertainment Marketing 
    Requirements 60 Enrolled Hours
  

  • 28-3179 Special Topics: Hip Hop Beat Making

    3 Credits
    Repeatable
  

  • 28-3199 Independent Project: Management

    Course involves the student, with the approval of a supervising faculty designing a project to study independently an area that is not at present available in the curriculum. Prior to registration, the student must submit a written proposal for approval to the chair of the department that outlines the project and its anticipated outcomes.

    1-6 Credits
    Repeatable
    Requirements Permission of Coordinatr
  
  
  
  
  

  • 28-3340J Advocacy for Arts Majors: Building Relationships with Elected Officials

    Course introduces students to the purpose, principles, and practices of advocacy as part of the democratic process, particularly as it applies to non-profit arts organizations. Instruction reviews the political structures within arts advocates’ work, with an emphasis on Illinois state government. Students are armed with the tools to participate effectively in making the arts a public policy priority and to learn how to use lobbying to defend the interests of non-profit and commercial arts organizations. Students are linked with organizations and individuals engaged in arts advocacy and are provided with an opportunity to lobby at the state government level.

    1 Credits
    Requirements Senior Status required
  
  
  

  • 28-3415 Music Promotion

    This course examines strategies for promoting new releases of music to radio and other media for airplay and exposure. Students learn the tools and skills needed to understand music promotion from the point of view of the major label, the independent label and the unsigned artist. Students gain an understanding of how to use social media and other new media to effectively promote music; how commercial, independent and college radio select new music; as well as techniques used in street and grassroots promotion.

    3 Credits
    Requisites PREREQUISITES: 28-1410 Business of Music 
  

  • 28-3416 Digital Media Strategies

    This class addresses new and emerging business models and strategies in today’s rapidly evolving media industries. Topics include an in depth understanding of social media, online marketing, retail and distribution of digital, audio, and visual content including a la carte download services, subscription, and ad-supported streaming services.  Additional topics include e-commerce, web design strategy, mobile retail and promotion, community building, direct to consumer marketing, and a variety of other vital tech-based strategies.

    3 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3420 Music Industry Immersion: Music Business Workshop

    This course is a unique experiential learning opportunity for students interested in music, music business and audio arts to engage these disciplines in an accelerated, hands-on environment. Students will be coached on the development of their musical, technical and management skills through collaborative projects encompassing song development and arranging, live performance, live sound reinforcement, recording, artist management and music company operations. The course will include students, faculty and facilities from the Departments of Music, Audio Arts and Acoustics (AA&A), and Arts Entertainment and Media Management (AEMM). Students and faculty from Pop Akademie University Baden-Wuerttemberg, Germany will also participate in this collaborative experience.

    3 Credits
    Requisites 28-1410 Business of Music 
    Requirements 48 Enrolled Hours
  

  • 28-3420J Music Industry Immersion: Music Business Workshop

    This course is a unique experiential learning opportunity for students interested in music, music business and audio arts to engage these disciplines in an accelerated, hands-on environment. Students will be coached on the development of their musical, technical and management skills through collaborative projects encompassing song development and arranging, live performance, live sound reinforcement, recording, artist management and music company operations. The course will include students, faculty and facilities from the Departments of Music, Audio Arts and Acoustics (AA&A), and Arts Entertainment and Media Management (AEMM). Students and faculty from Pop Akademie University Baden-Wuerttemberg, Germany will also participate in this collaborative experience.

    3 Credits
    Requirements 48 enrolled hours
  

  • 28-3425 Music Editing: Entertainment Industry

    Course builds on the skills developed in Introduction to Pro Tools for Managers and Music Supervisor: Entertainment Industry and examines the skills and responsibilities of music editors/managers in the entertainment industry. Specific emphasis is placed on understanding the process and technique necessary to edit appropriate music for film, television, games, and other media. Students will also understand negotiations involving contractual fees; the dynamics of working with composers, music supervisors, and other personnel involved in the editing environment; and the process of making judgments on music choice.

    4 Credits
    Repeatable
    Requisites PREREQUISITES: 28-3426 Music Supervisor: Entertainment Industry 
  

  • 28-3426 Music Supervisor: Entertainment Industry

    Course examines the responsibilities of a music supervisor/manager as related to televition, motion pictures, and other media. Specific emphasis is placed on understanding the decisions necessary to: enhance the story with appropriate selections of music and instrumentation, supervise recording sessions, obtain all proper licenses, negotiate usage fees, hire and work with the music composers, and oversee all music related budgets.

    4 Credits
    Requisites PREREQUISITES: 28-2435 Music Publishing  and 28-2422 Introduction to Pro Tools for Producers 
  

  • 28-3427 Concepts of Recorded Music in the Entertainment Industry (LA)

    4 Credits
    Requirements Permission of Instructor
  

  • 28-3427L Concepts of Recorded Music in the Entertainment Industry (LA)

    4 Credits
    Requirements Permission of Instructor
  

  • 28-3428 Independent Label Management

    Course examines the functions and management of an Independent Recording Company in the ever changing and technology driven Music and Entertainment Industries. Topics include: planning and managing operations, budget development, accounting and managerial controls, marketing strategies, advertising, sales and pricing, and new media strategies.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-2411 Applied Marketing: Music Business 
  

  • 28-3430 Music Publishing II: Licensing Strategies

    This course teaches students concepts involved in developing contracts and music licensing strategies in the music industry. Specific topics include: negotiations involving various new media contracts from the viewpoint of the attorney, media company, and artist and manager; strategic budgeting and negotiation of the artistic development deals; licensing of completed recorded music; the internet as a tool for repertoire; and the utilization of technology for artist development.

    3 Credits
    Requisites PREREQUISITES: 28-2435 Music Publishing 
  

  • 28-3472 Decision Making: Music Business Management

    This capstone course in Music Business for seniors and selected juniors examines the organization and operation of principle sectors of the music business: the recording business, artist management and International music management. This course encapsulates the student’s academic experience in the Music Business concentration. Students will explore the decision making process as it relates to the environment of the music business, marketing strategies, artist/performer relationships, deal structures and entrepreneurial opportunities. Students will also focus on a self-assessment and career strategy to assimilate into the music industry.

    3 Credits
    Requisites PREREQUISITES: 28-1410 Business of Music 
    Requirements 36 Enrolled Hours
  

  • 28-3510J International Perspectives in Cultural Entrepreneurship

    Course is designed to generate understanding and knowledge of how cultural industries function in Asia and South America. The 2010 J-term trip will focus on Panama City, Panama. Students will engage in seminars and workshops presented by cultural entrepreneurs in Panama City in their place of business. Students will be immersed in the local nuances and culture in order to gain perspectives that they can translate into skill sets that they would need to become successful cultural entrepreneurs.

    3 Credits
    Requirements 2.50 GPA required and 90 Enrolled Hours
  

  • 28-3511 Leadership

    What is leadership and what does it take to be an effective leader in arts, entertainment, and media today This course seeks to answer such questions as students study, analyze, and discuss leadership concepts and practices. Students will also learn how to lead by evaluating the effectiveness of various leadership styles and through the development, application, and assessment of their own leadership capabilities through group and individual assignments and activities.

    3 Credits
    Requirements 60 Enrolled Hours
  

  • 28-3514 Critical Analysis of Small Business

    Course is limited to junior and senior undergraduates and acts as a companion course to Arts Entrepreneurship I. Course allows students to use various management techniques, skills, and functions. Course provides insight into the inter-relation of those factors and their possible effects of the business by covering many of the problems, situations, and opportunities that face all small business managers and entrepreneurs. Course materials are equally applicable to the arts, retailing, general business, and non-profit organizations. Course uses the case history methodology. All of the cases involve real-life situations in small business management. Each session deals with two case histories and their application to business principles. Class structure includes oral presentations, written assignments, class discussions, team projects, and informal lectures. Graduate students enrolled in this course will be required to engage this course with more rigor and clarity and will perform at the graduate level.

    3 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3615 Digital Business Development

    Developing an online business entity is essential to supporting creative endeavor. Students will learn the necessary steps to construct an online system that will connect their artistic passions and/or business ideas with a particular market and enable them to grow their audience in a cost effective and viral manner. Topics will include: online market research, website development, website analytics and traffic generation strategy.

    3 Credits
    Requirements 60 Enrolled Hours
  

  • 28-3630 Film Marketing

    This course provides an in-depth look at how film is marketed by studios, independent distributors, and filmmakers.  Shifts in technology like social media and changes in viewer habits are particularly addressed.

    3 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3670 Decision Making: Media

    Students examine decisions pertaining to the management of media organizations, focusing on the production, marketing, distribution, and operations processes. The course investigates the impact of current issues and practices, such as social media, industry consolidation, and convergence, on media management decisions.

    3 Credits
    Requirements 48 Enrolled Hours
  

  • 28-3755 Sports Law

    Course is an in-depth presentation of the legal aspects of professional sports for franchises, agents, and media contracts. It analyzes a number of legal issues connected to the organization of sporting events, the participation in sporting events, and the communication of such events to the public. Topics include torts and criminal law in sports, Title IX, antitrust (collusion, single entity, franchise relocation), player contracts, collective bargaining agreements, drug testing, dispute resolution, athlete representation, licensing and sponsorships, broadcast rights, and facilities contracts.

    3 Credits
    Requisites PREREQUISITES: 28-2111 Entertainment Law 
  

  • 28-3760 Sponsorship

    This course provides future managers and artists with an understanding of sponsorship techniques and a hands-on experience. They will understand and utilize various sponsorship techniques and learn how to apply those techniques in the arts, entertainment and media industries.

    3 Credits
    Requirements 36 Enrolled Hours
  

  • 28-3810 Facility Management

    Course teaches students the operation of venues, surveys a variety of single and multipurpose facilities, and examines managing, financing, and booking policies. Course examines leases and contracts, concerts, family shows, sports franchises, trade shows, conventions and meetings, corporations, and concessions.

    3 Credits
    Requisites PREREQUISITES: 28-1110 Introduction to Management 
  

  • 28-3815 Box Office Management

    Course presents all revenue maximization techniques, including box office management/ticketing, yield management, bartering, licensing, concessions, sponsorship, and media contracts, as well as their applications and their functions in the not-for-profit and profit sectors of the live entertainment industry, including theater, concerts, and sport events. The difficulty in improving productivity for live events (Baumol Law) will force future managers to investigate new and creative ways to maximize box office revenues and to look beyond for new sources of profit.

    3 Credits
    Requirements 48 Enrolled Hours
  

  • 28-3830 Presenting & Booking Live Performances

    This course focuses on the process of planning live and performing arts programs, series and seasons, selecting facilities, scheduling and budgeting, booking, negotiating contracts, marketing, pro forma settlements and professional ethics. Both profit-making and non-profit performance sectors are covered.

    3 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3831 Touring Live Entertainment

    Course gives an overview of the structure, professional ethics, artistic integrity, development, financing, and inner workings of touring properties. Emphasis is on profit-making theatrical touring sectors, although not-for-profit touring is discussed. Topics include touring Broadway theatrical productions, concert attractions, and other theatrical ensembles. Students learn administrative and management responsibilities touring demands: booking, logistics, staffing, and decision making.

    3 Credits
    Requisites PREREQUISITES: 28-1115 Entertainment Marketing 
    Requirements 60 Enrolled Hours
  

  • 28-3832 Producing & Touring Live Performances

    This course focuses on the process of translating artistic vision into a tangible live production, finding the money to launch it, and putting it on stage and on the road. By examining successful producing and touring organizations, students will deepen their knowledge of organization structure, financing, budgeting, professional ethics, and the tactical responsibilities that producing and touring require. Both profit-making and non-profit performance sectors are covered.

    3 Credits
    Requirements 24 Enrolled Credit Hour
  

  • 28-3870 Decision Making: Performing Arts Management

    Course offers students an opportunity to study managing commercial and not-for-profit performing arts organizations in the current environment. Course covers how management decisions are made based on best available information and how information is gathered and evaluated. Students establish mentor relationship with a Chicago area performing arts manager and gain practical negotiating experience.

    3 Credits
    Requisites PREREQUISITES: 28-3830 Presenting & Booking Live Performances 
    Requirements 60 Enrolled Hours
  

  • 28-3939 Fashion Journalism

    Intermediate course introduces students to the world of fashion journalism. Students learn how to apply their interview and research skills to develop a critical eye for this subject. They are required to sift through the hype and replay the fashion story to readers. This is achieved by developing a strong fashion vocabulary and heightening the level of area expertise.

    3 Credits
    Requisites PREREQUISITES: 28-1910 Introduction to Fashion Business  and 28-1937 Century of Design  and 53-1015 Reporting and Writing I  and 53-2020 Reporting for Print & Bcast 
  

  • 28-4020 Gallery Management: Practicum

    This practicum course provides hands-on gallery management, exhibition, curatorial, and design experience for students of all majors. Known as The Hokin Project, this course presents the work of the Columbia College Chicago community through exhibitions, programs, and events in the Hokin Gallery. Gallery Management Practicum is a student-run collaboration of the Arts, Entertainment & Media Management Department (AEMM) and Student Affairs / Department of Exhibitions and Performance Spaces(DEPS).

    3 Credits
    Repeatable
    Requirements 60 Enrolled Hours
  

  • 28-4030 Entrepreneurship: Practicum

    AEMM’s Entrepreneurship: Practicum provides students with an experiential learning opportunity to start their own business. Students will work in teams to explore, launch and grow a veneture. Areas of interest will include: opportunity recognition; feasibility analysis; financing; marketing; market development; human resource and staffing issues; business growth; and management of entrepreneurial companies. Students will gain experience as they start and manage their own business. This course may be repeated.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-3130 Entrepreneurship 
    Requirements 60 Enrolled Hours and Permission of Instructor
  

  • 28-4040 AEMMP Record Label: Practicum

    This course provides students with an experiential learning opportunity operating a student-run record label. Students will work collaboratively on the development and management of music projects that include the artist and repertoire (A&R) function (finding potential artists and repertoire), contract negotiation, production, marketing and distribution.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-1410 Business of Music 
    Requirements 60 Enrolled Hours
  

  • 28-4060 AEMMP Digital Distribution: Practicum

    This class provides students with an experiential learning opportunity and addresses new and emerging technologically based business models and strategies in today’s rapidly evolving music and media industries. Topics include an in depth understanding of the retail and distribution of digital audio and visual content. Additional topics include online promotion strategies, e-commerce, web design strategy, mobile retail and promotion, community building, social network marketing, and direct to consumer marketing.

    3 Credits
    Repeatable
    Requirements 60 Enrolled Hours
  

  • 28-4065 AEMMP Music Publishing: Practicum

    AEMMP Music Publishing: Practicum provides students with an experiential learning opportunity operating a student-run music publishing organization. Students will work with music rights holders and clients in need of music content for various media applications. Areas of focus will include A&R (Artist & Repertoire), publishing administration, licensing strategy and royalty collection. Students will gain publishing management experience as they facilitate licensing opportunities for artists. This course may be repeated.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-2435 Music Publishing 
    Requirements 60 Enrolled Hours
  

  • 28-4070 Talent Agency: Practicum

    This course provides students with an experiential learning opportunity operating a student-run Talent Agency. Students will work with artists on matters of presentation, marketability, branding, product development, career planning and live performance. Additionally, students will gain management experience as they represent artists, develop promotional materials, create an online presence, plan artist showcases and prepare for product release.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-2430 Talent Management  or 32-3889 Recording and Performance Ensemble 
    Requirements 60 Enrolled Hours
  

  • 28-4080 Club Management: Practicum

    This course provides students with experiential learning opportunities in programming, marketing, and operating a club-style performance space. The course will include classroom activities and hands-on experiences in the process of identifying appropriate programs and artist/attractions for an acoustic space of c. 100 capacity; developing a performance schedule; contracting talent; devising an operational plan and support documents; managing live public concerts; budgeting and marketing.

    3 Credits
    Repeatable
    Requisites PREREQUISITES: 28-3830 Presenting & Booking Live Performances 
    Requirements 60 Enrolled Hours
  

  • 28-4090 Events Management: Practicum

    This course is designed to provide resources, tools, and training necessary for planning and management of live events. Students are given hands-on orientation of event management processes and the opportunity to participate in managing actual events.

    3 Credits
    Repeatable
    Requirements 60 Enrolled Hours
  

  • 28-4137 Managers Software Seminar

    Course introduces inner workings of Microsoft Office. Coursework emphasizes the use of software for presentation purposes.

    1 Credits
    Requisites PREREQUISITES: 28-2115 Computer Uses for Managers 
  

  • 28-4154J Customer Relationship

    This course is designed to give students a working knowledge and hands-on experience of Tessitura, the leading box office and customer relationship management software for the arts, and the only system integrating ticketing, marketing, fundraising, reporting, and internet sales into a single database. This software has already been adopted by all the major opera, symphony and theatre companies in the United States. For arts organizations, Tessitura brings the promise of more efficiency, and for customers, better service.

    1 Credits
  

  • 28-4178 Special Topics:

    This course provides an overview of the history, evolution, and challenges of arts and cultural policy with a special focus on North America and Europe. Students learn how the arts contribute to human and community development and learn how cultural managers can develop partnerships and strategies to work more effectively with policy makers.

    3 Credits
    Repeatable
    Requirements Permission of Coordinatr
  

  • 28-4178J Exhibition Management: International Perspectives

    Students will investigate exhibitions in museums, commercial galleries, and cultural sites in and around Rome. Through first-hand observation, research, and reflection, students will analyze differing approaches to curatorial direction, exhibition design and production, interpretative methodologies, use of technology, and marketing and communication strategies. Particular attention will be paid to developing exhibitions for multinational, multicultural, and multilingual audiences as well as similarities and differences to American exhibition models.Site vists include museums such as the Vatican Museum, Capitoline Museum, Borghese, Gallery Maxxi (designed by Zaha Hadid), the National Museum of Art from the 21st century, Macro: Museum of Contemporary Art; cultural sites including the Roman Forum, Pompeii, churches and historic sites; and leading commercial galleries.

    3 Credits
  

  • 28-4242 Branded Entertainment Practicum

    In this cross-disciplinary course, students will gain an invaluable production, branding and social media strategy experience in addition to working on a real client project. They will partner with a local small business owner and develop, produce and launch an online branded entertainment video series. The semester will start with an overview of best practices in branded entertainment in the digital age. Successful projects will be screened and discussed. All students will research local businesses and brainstorm how an online video series could help them find the right audience, energize customers or create a convesation surrounding their product or service. One local business will be selected and the class as a group will partner with the owner in creating a branded entertainment video series. Through a series of brainstorming sesions and pitches students and the business owner will develop a show idea and a social media strategy for its distribution. In the second half of the semester students will work on pre-production, production, post-production and distribution of a 3-part branded online video series.

    3 Credits
    Requirements 60 Credits Completed
  

  • 28-4350J European Experiments in Arts Policy and Management

    Course combines an intense arts management and cultural policy seminar with a complete cultural immersion. It will provide a unique overview of the history, evolution, and challenges of cultural policy and arts management in the European Union. Course will be held at the International Centre for Culture and Management in Salzburg, Austria.

    3 Credits
    Repeatable
  
  

  • 28-4436J MIDEM: Foreign Distribution of Music

    Course is designed to explore the global music industry. Students will travel to Cannes, France, to attend MIDEM, the world’s largest international music marketplace. Through the A&R process, students will identify and select artists to represent at the conference. Students will create and implement a strategic plan for the artist that will require in-depth research of international markets, publications, Web sites, and global music industry organizations. At the MIDEM conference, students will seek global distribution, licensing, branding, and live performance partnerships for their artists.

    2 Credits
  

  • 28-4550 Executive Management for Film & Television Practicum

    Executive Management for Film and Television gives students the opportunity to develop a financial deal-making strategy for film and television projects. Students will investigate the responsibilities of executives and stakeholders - CFOs, Executive Directors, Executive Producers, Legal Counsel, Financial Advisors, Investors, and Donors - in for-profit and nonprofit companies and learn how they interact in greenlighting a film or TV project. Simulated scenarios in which students assume these executive management roles will allow students to experience what is involved in managing stakeholders, negotiating deals, and structuring the finances for these projects.

    3 Credits
    Requisites PREREQUISITES: 28-1610 Business of Media  or 28-1635 Business of the Film Industry 
  

  • 28-4660 Management Applications of the Web

    Course introduces students to the World Wide Web and its uses for managers. Students learn to conduct research on the Web and examine ways in which the Web is currently used by arts, entertainment, and media organizations in fund raising, public relations, promotions, and advocacy efforts. Students will develop a Web site for an arts, entertainment, or media organization in Chicago.

    3 Credits
    Requisites PREREQUISITES: 28-2115 Computer Uses for Managers 
  

  • 28-5020 Gallery Management: Practicum

    This practicum course provides hands-on gallery management, exhibition, curatorial, and design experience for students of all majors. Known as The Hokin Project, this course presents the work of the Columbia College Chicago community through exhibitions, programs, and events in the Hokin Gallery. Gallery Management Practicum is a student-run collaboration of the Arts, Entertainment & Media Management Department (AEMM) and Student Affairs / Department of Exhibitions and Performance Spaces (DEPS).

    3 Credits
  

  • 28-5030 Entrepreneurship: Practicum

    AEMM’s Entrepreneurship: Practicum provides students with an experiential learning opportunity to start their own business. Students will work in teams to explore, launch and grow a veneture. Areas of interest will include: opportunity recognition; feasibility analysis; financing; marketing; market development; human resource and staffing issues; business growth; and management of entrepreneurial companies. Students will gain experience as they start and manage their own business. This course may be repeated.

    3 Credits
  

  • 28-5040 AEMMP Record Label: Practicum

    This course provides students with an experiential learning opportunity operating a student-run record label. Students will work collaboratively on the development and management of music projects that include the artist and repertoire (A&R) function (finding potential artists and repertoire), contract negotiation, production, marketing and distribution.

    3 Credits
  

  • 28-5060 AEMMP Digital Distribution: Practicum

    This class provides students with an experiential learning opportunity and addresses new and emerging technologically based business models and strategies in today’s rapidly evolving music and media industries. Topics include an in depth understanding of the retail and distribution of digital audio and visual content. Additional topics include online promotion strategies, e-commerce, web design strategy, mobile retail and promotion, community building, social network marketing, and direct to consumer marketing.

    3 Credits
  

  • 28-5065 AEMMP Music Publishing: Practicum

    AEMMP Music Publishing: Practicum provides students with an experiential learning opportunity operating a student-run music publishing organization. Students will work with music rights holders and clients in need of music content for various media applications. Areas of focus will include A&R (Artist & Repertoire), publishing administration, licensing strategy and royalty collection. Students will gain publishing management experience as they facilitate licensing opportunities for artists. This course may be repeated.

    3 Credits
  

  • 28-5070 Talent Agency: Practicum

    This course provides students with an experiential learning opportunity operating a student-run Talent Agency. Students will work with artists on matters of presentation, marketability, branding, product development, career planning and live performance. Additionally, students will gain management experience as they represent artists, develop promotional materials, create an online presence, plan artist showcases and prepare for product release.

    3 Credits
  

  • 28-5080 Club Management: Practicum

    This course provides students with experiential learning opportunities in programming, marketing, and operating a club-style performance space. The course will include classroom activities and hands-on experiences in the process of identifying appropriate programs and artist/attractions for an acoustic space of c. 100 capacity; developing a performance schedule; contracting talent; devising an operational plan and support documents; managing live public concerts; budgeting and marketing.

    3 Credits
  

  • 28-5090 Events Management: Practicum

    This course is designed to provide resources, tools, and training necessary for planning and management of live events. Students are given hands-on orientation of event management processes and the opportunity to participate in managing actual events.

    3 Credits
  

  • 28-5137 Managers Software Seminar

    Course introduces the inner workings of Microsoft Office. Course work emphasizes the use of software for presentation purposes. [Elective]

    1 Credits
  

  • 28-5151 Taxation I - Personal Taxes

    1 Credits
  

  • 28-5154J Customer Relationship

    This course is designed to give students a working knowledge and hands-on experience of Tessitura, the leading box office and customer relationship management software for the arts, and the only system integrating ticketing, marketing, fundraising, reporting, and internet sales into a single database. This software has already been adopted by all the major opera, symphony and theatre companies in the United States. For arts organizations, Tessitura brings the promise of more efficiency, and for customers, better service.

    1 Credits
  

  • 28-5178 Special Topics:

    This course provides an overview of the history, evolution, and challenges of arts and cultural policy with a special focus on North America and Europe. Students learn how the arts contribute to human and community development and learn how cultural managers can develop partnerships and strategies to work more effectively with policy makers.

    3 Credits
    Repeatable - 3
  

  • 28-5178J Exhibition Management: International Perspectives

    Students will investigate exhibitions in museums, commercial galleries, and cultural sites in and around Rome. Through first-hand observation, research, and reflection, students will analyze differing approaches to curatorial direction, exhibition design and production, interpretative methodologies, use of technology, and marketing and communication strategies. Particular attention will be paid to developing exhibitions for multinational, multicultural, and multilingual audiences as well as similarities and differences to American exhibition models.Site vists include museums such as the Vatican Museum, Capitoline Museum, Borghese, Gallery Maxxi (designed by Zaha Hadid), the National Museum of Art from the 21st century, Macro: Museum of Contemporary Art; cultural sites including the Roman Forum, Pompeii, churches and historic sites; and leading commercial galleries.

    3 Credits
  

  • 28-5350J European Experiments in Arts Policy and Management

    3 Credits
  

  • 28-5429 Urban Inspirational Music Production

    3 Credits
    Requisites PREREQUISITES: 28-6410 Music Industry Seminar 
  

  • 28-5436J MIDEM: Foreign Distribution of Music

    This course is designed to explore the global music industry. Students will travel to Cannes, France, to attend MIDEM, the world’s largest international music marketplace. Through the A&R process, students will identify and select artists to represent at the conference. Students will create and implement a strategic plan for the artist that will require in-depth research of international markets, publications, websites, and global music industry organizations. At the MIDEM conference, students will seek global distribution, licensing, branding, and live performance partnerships for their artists.

    2 Credits
  

  • 28-5472 Special Topics: AEMMP Record Company Promotion

    Students follow a marketing plan developed by AEMMP Records Company Marketing and learn day-to-day aspects of promoting an independent release and the management and promotion of catalog product.

    3 Credits
    Requirements Permission of Instructor
  

  • 28-5550 Executive Management for Film & Television Practicum

    Executive Management for Film and Television gives students the opportunity to develop a financial deal-making strategy for film and television projects. Students will investigate the responsibilities of executives and stakeholders - CFOs, Executive Directors, Executive Producers, Legal Counsel, Financial Advisors, Investors, and Donors - in for-profit and nonprofit companies and learn how they interact in greenlighting a film or TV project. Simulated scenarios in which students assume these executive management roles will allow students to experience what is involved in managing stakeholders, negotiating deals, and structuring the finances for these projects.

    3 Credits
  

  • 28-5660 Management Applications of the Web

    Course introduces students to the World Wide Web and its uses for managers. Students learn to conduct research on the Web and examine ways in which the Web is used by arts, entertainment & media organizations in fundraising, public relations, promotions and advocacy efforts. Students will develope a website for an arts, entertainment or media organization in Chicago. [Elective]

    3 Credits
    Requisites PREREQUISITES: 28-6119 Information Systems 
  

  • 28-5725 Cultural Tourism

    Offers insight into arts involvement and cooperative relationships with all aspects of the Cultural Tourism industry including: hotel, carriers, convention and visitor bureaus, tour operators, travel agents, and government agencies. Students develop an understanding of the many promotional, financial, and programmatic benefits of Cultural Tourism by discussion with guest professionals and case studies. Instructional discussion enables students to develop practical approaches to specific questions.

    3 Credits
    Requisites PREREQUISITES: 28-6110 Accounting for Decision Making  and 28-6116 Behavioral Economics 
  

  • 28-6100 Marketing Principles

    This course provides a comprehensive overview of marketing concepts and research methods. Upon completion of the course, students should be able to:1) Understand all the elements of the marketing mix 2) Relate them to a cultural/artistic context 3) Understand basic quantitative & qualitative research approaches 4) Apply analytical skills to data interpretation & decision making

    3 Credits
  

  • 28-6111 Accounting for Decision Making

    Accounting of the corporation and not for profit organizations are studied in this course. Net Assets, retained earnings, dividends and earnings per share, long-term debt and debt vs. equity financing, cash flow and its analysis will be emphasized. Substantial time will be devoted to decision tools available to management using accounting information: traditional financial statement analysis, cost-volume-profit relationships throuh break-even analysis, absorption vs. variable costing for control and product pricing decisions, gross profit analysis, and demand elasticity effects on total revenues and pricing. These topics will be applied to the not-for-profit sector as well as the for-profit sector. [Core]

    3 Credits
  

  • 28-6112J Audience Participation Survey

    Students will survey the audience of a Chicago arts organization. Students will tabulate surveys, generate a final research report and client presentation.

    2 Credits
  

  • 28-6113J Human Resources

    This course will enable a student to indentify principal human resources management functions within an organization. Upon completion of this course the student will be able to write a job description, recruit, interview and select employees. The student will be able to create effective compensation packages. In addition the student will know how to discipline and develop employees using performance appraisal to help employees fulfill their potential. [Core course]

    3 Credits
  

  • 28-6114 Labor Relations

    Course focuses on labor management-relations. The course covers the impact of union jurisdiction, labor history, labor law, and other outside forces on the process of contract negotiations and administration.

    1 Credits
  

  • 28-6115 Financial Management

    Finance is the Arts and Science of managing money. The field of finance has evolved from one that was concerned primarily with the procurement of funds to a field that encompasses the management of assets, all financing decisions, those of operations and the overall valuation of the firm. This field of study has developed from one that emphasized external analysis to one that stresses decision-making in the firm. The goals and objectives of financial decisions in the for-profit sector is wealth maximization while in the not-for-profit sector financial analysis is used to meet the organizations established mission, goals and objectives of the firm. This course will apply the tools of the financial manager in both for profit and not-for-profit organizations. [Core course]

    3 Credits
    Requisites PREREQUISITES: 28-6111 Accounting for Decision Making 
  

  • 28-6116 Behavioral Economics

    This course is an introduction to the functions and principles of economics as applied to strategic management in the arts, entertainment and media fields. Concepts such as supply and demand, monetary and fiscal policy, and the motivations and behaviors of consumers in the marketplace will be explored and discussed.

    3 Credits
  

  • 28-6117 Arts, Media, and the Law

    Course covers basic legal principles and issues pertaining to the Arts, Entertainment, and Media Industries in both for-profit and not-for-profit sectors. Topics include: forms of business organization, Intellectual property, rights of privacy and publicity, contracts, libel, and first amendment rights. [Core course]

    3 Credits
  

  • 28-6118 Marketing Strategy

    This course provides a hands-on experience in drafting and implementing a marketing plan for an arts, entertainment or media organization. It is built around a semester-long group project. Upon completion of the course, students should be able to: 1)Integrate marketing research into the planning process 2) Develop a consolidated marketing plan that reflects the organization’s mission, vision and objectives 3) Produce a tactical action plan for implementation 4) Define and measure success parameters for the plan

    3 Credits
    Requisites PREREQUISITES: 28-6100 Marketing Principles 
  

  • 28-6119 Information Systems

    No description available.

    3 Credits
  

  • 28-6120 Strategic Planning

    This class is a ‘big picture’course that addresses the central challenge facing 21st century Arts, Entertainment and Media (AEM) organizations: how to create a sustainable competitive advantage in a rapidly changing world. The focus is on the total enterprise - the industry and competitive environment in which it operates, its resources and capabilities, and its prospects for success. Contemporary readings and case studies in both for-profit and non-profit sectors provide students with real-world situations in AEM fields. Students develop skills to assess market opportunities, explore new business models, design appropriate strategies, and craft plans for successful, sustainable ventures.

    3 Credits
  

  • 28-6121J Presentation Skills

    This course helps develop the students’ ability to speak confidently and effectively in a variety of public speaking situations. Particular attention is paid to style, persuasion and credibility in public speaking. Students will prepare and present several different types of speeches which arts managers are often required to make. [Elective]

    1 Credits
  

  • 28-6124 Investment Strategies

    This course will provide students with a basic understanding of investments fundamentals, including the vocabulary and terms used in the securities markets. [Elective]

    1 Credits
  

  • 28-6125 Seminar: AEMM

    Arts, entertainment and media managers examine the inter-disciplinary effects of aesthetic, economic, political, societal, and technological factors. Seminar assignments include: the nature of the artist-performer, formation of aesthetic judgment; race, ethnicity, and the arts; art vs. the marketplace; affirmative action, role of the critic, economic indicators, and public policy and the arts. [4th Semester Core course]

    3 Credits
  
  

  • 28-6127 Leadership in Arts & Media Management

    Leadership in Arts & Media Management will provide students with an overview of leadership theories, research and practices, along with the skills and techniques to assess and develop leadership capabilities in themselves and to others. The course will challenge students to understand and analyze how leaders successfully balance the creative and commercial aspects of an arts or media organization. Through lecture, discussion, case studies, improvisation, videos and experiential learning, students will prepare to take on the roles and responsibilities of leadership.

    3 Credits
  

  • 28-6130 An Introduction to Project Manag ement in Arts Organizations

    This workshop is designed to give students an overview of project management fundamentals. Upon completion, students will have a basic knowledge of project management functions, the project management lifecycle, and basic project management control systems. Students will understand the values of using a consistent approach in arts organizations to control costs, time schedules, and to deliver quality programs and services.

    1 Credits
  

  • 28-6151 Managing and Licensing Intellectual Property

    This course examines the latest issues relating to the management and licensing of intellectual property in arts, entertainment and media. The course includes analysis and simulated hands-on management of real-world intellectual property portfolios chosen by the students, from identifying portfolios that are ripe for extraction of unrealized value to formulating plans for delivering that value in the form of incremental revenue to the intellectual property owners.

    1 Credits
 

Page: 1 <- 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 | 13 | 14 … Forward 10 -> 31