Oct 15, 2021  
2021-2022 Catalog 
    
2021-2022 Catalog
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ADVE 245 Advertising Production


Course allows students to practice the skills needed to plan, produce, and pitch multi-platform advertising campaigns consistent with today’s evolving landscape. Students will create innovative concepts for digital advertising (programmatic ads, pre-roll, mobile video, interactive out of home and more) based on a creative brief, reflecting a clear understanding of diverse cultural perspectives. Ultimately, students will learn production planning, execution and film multiple projects.

Repeatable: N
Formerly 54-2602
Prerequisites ADVE 220 Concepting I: The Big Idea  or COMM 219 Social Media Content 
Minimum Credits 3 Maximum Credits 3





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