BUSE 234 The Creator Economy: Monetization of Content and Influence

This course prepares students to make business-focused decisions regarding the Creator Economy including wise content creation, distribution, monetization, and collaboration determinations. By exploring the essential skills and pathways necessary to establish a career as a maker, students will learn how to penetrate, perpetuate, influence, and profit from the business of content creation. Musicians, writers, actors, photographers, digital artists, illustrators, and other creatives of any major will learn how to create dynamic and engaging platform content, use digital revenue recognition tools, maximize economic structures, leverage cooperative power, and support major-brand assets so they can be self-sustaining in the Creator Economy.

Repeatable: N
Requirements Sophomore Standing or Above (SO)
Minimum Credits 3 Maximum Credits 3