BUSE 258 Business and Marketing Innovation

Business and Marketing Innovation equips students with the knowledge and skills needed to develop and implement innovative strategies in the fields of business and marketing. This course explores various innovation models, tools, and techniques that are essential for competing and driving growth in today’s dynamic business environment. Students will gain a deep understanding of how innovation can be harnessed to create value for organizations.

Repeatable: N
Formerly 28-2502
Prerequisites BUSE 220 Entertainment Marketing or BUSE 101 Introduction to Marketing
Minimum Credits 3 Maximum Credits 3