Oct 14, 2024  
2024-2025 Amended Catalog 
    
2024-2025 Amended Catalog

Communication, BA


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The Bachelor of Arts in Communication curriculum prepares students to contribute intellectually, culturally and creatively as skilled communicators. Our program is unique as it pushes the boundaries of the traditional communication BA. Students learn to apply foundational visual, written and oral communication skills to solve real world challenges through project-based learning, internships, and a range of capstone projects. As students advance in their studies, the skills gained in data analysis and storytelling, multimedia production, leadership, global communications and community engagement are transformed into real-world portfolio pieces, opening doors in a wide array of career fields, from tech start-ups to non-profits to civic/government, and beyond. The program encourages students to choose between several complementary minors to further develop their skills in a specific area of focus within the communication industry. The professional experiences, creative challenges and analytical skills gained prepare students for roles in a range of commercial, artistic and civic endeavors. 

As a result of successfully completing program requirements, students should be able to:

  • analyze and evaluate the development, current state, and emerging trends of interpersonal, intercultural, and mediated communication;
  • apply verbal and nonverbal communication practices to effectively interact in teams and collaborative environments;
  • process and respond to individual identities, cultural world views, and historical frameworks that influence media absorption and message interpretation;
  • produce mediated communication across a variety of platforms, appropriate to a diverse range of audiences, purposes, contents, and contexts; and
  • contribute to the public discourse and build reciprocal relationships with communities in a meaningful and productive manner through ethical communication principles and practices.

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