Jun 22, 2024  
2015-2016 Course Catalog 
2015-2016 Course Catalog [ARCHIVED CATALOG]

Public Relations, BA


Public Relations Majors have the opportunity to develop the theoretical and practical strategies of earned and shared media aimed at shaping public perceptions of products, services, organizations, persons and issues. Effective writing across all media and ethical considerations are stressed in all courses, which include PR writing, social media strategies, content creation, crisis communications, social entrepreneurism, employee engagement, and marketing yourself.


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