27-3940 Merchandising and Assortment Planning

This course integrates assortment planning and marketing within the constraints of stock and sales plans. Emphasis is placed on planning, developing, and computing of assortment and buying plans. Domestic and foreign merchandise resources, vendor negotiation, and profitability are also covered.

3 Credits
PREREQUISITES: 27-2935 Marketing Fashion Brands or 27-3910 Merchandising: Concept to Consumer