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Aug 31, 2024
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COMM 202 Applied Communication Research This course introduces students to best practices in communication research design and process. Students develop a mixed research methodology encompassing contemporary digital research and consumer collaborative creative methodologies to make better decisions for their audience’s needs. It emphasizes translating research into actionable insights and applicable plans. The final project is an applied communication research project for an organization, non-profit, association, or brand, suitable for inclusion in the student’s portfolio.
Repeatable: N Requirements Sophomore Standing or Above (SO) Minimum Credits 3 Maximum Credits 3
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