Dec 11, 2024  
2024-2025 Amended Catalog 
    
2024-2025 Amended Catalog
Add to Favorites (opens a new window)

ADVE 245 Advertising Production


Course allows students to practice the skills needed to plan, produce, and pitch multi-platform advertising campaigns consistent with today’s evolving landscape. Students will create innovative concepts for digital advertising (programmatic ads, pre-roll, mobile video, interactive out of home and more) based on a creative brief, reflecting a clear understanding of diverse cultural perspectives. Ultimately, students will learn production planning, execution and film multiple projects.

Repeatable: N
Formerly 54-2602
Prerequisites ADVE 220 Concepting I: The Big Idea  or COMM 219 Social Media Content 
Minimum Credits 3 Maximum Credits 3





Add to Favorites (opens a new window)