Mar 28, 2024  
2018-2019 Catalog 
    
2018-2019 Catalog [ARCHIVED CATALOG]

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ADVE 380 Account Exec & Brand Manager


Course focuses on the role of two key marketing positions, one on the client and the other on the agency side of business. Students examine roles and responsibilities of these career options within the context of an integrated marketing environment.

Repeatable: N
Formerly 54-3504
Prerequisites BUSE 101 Introduction to Marketing  or ADVE 101 Introduction to Advertising  or PURE 102 Intro to Public Relations  
Requirements Junior Standing or Above (JR)
Minimum Credits 3 Maximum Credits 3



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