Mar 28, 2024  
2020-2021 Catalog 
    
2020-2021 Catalog [ARCHIVED CATALOG]

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BUSE 445 Entertainment & Media Marketing


This course meets in Los Angeles. It investigates how marketing plans, publicity campaigns, and branded entertainment are developed for film, TV, streaming, mobile, and other emerging forms of media. This course introduces students to industry professionals and leaders, providing them with an overview of internship and employment opportunities through guest lectures and field trips.

Repeatable: N
Formerly 28-4711L
Requirements Permission Required (DP)
Minimum Credits 4 Maximum Credits 4





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