PURE 420 PR Campaigns

Course teaches students to create PR plans that address hypothetical and actual scenarios. Each student is guided through the development of an individual portfolio suitable for presenting to prospective employers, which may incorporate coursework from previous courses, such as Public Relations Writing. In this workshop course, students also may visit PR agencies, meet the agency decision-makers, and discover firsthand how agencies function.

Repeatable: N
Formerly 54-4702
Prerequisites PURE 102 Intro to Public Relations and PURE 105 Public Relations Writing
Requirements Junior Standing or Above (JR)
Minimum Credits 3 Maximum Credits 3